Short on time, but big on benta?
Welcome to “Think Outside the Box: Sales Psychology Series” – your go-to micro video guide for mastering the art of persuasion, one brain hack at a time.
In under 60 seconds per video, learn how to trigger automatic YESes, give (and get) like a pro, gain trust, and turn “just looking” into “sold na po!” Whether you’re selling products, ideas, or yourself—these bite-sized lessons are all you need to close smarter, faster, and funnier.
Here is the course outline:
1.
Benta Brain Hacks: Think Outside the Box
38 sections
Copyright & Disclaimer
Learning Objectives
Key Topics
Chapter 1: Powerful Sales Triggers
Automatic Reactions
The "Because" Trick
The Comparison Trick (Contrast Principle)
Chapter 2: The Give and Take
The Give and Take (Reciprocity Principle)
The Big Ask (Door-in-the-Face / Rejection-Then-Retreat)
Chapter 3: The Stickiness of Commitment (Consistency Principle)
The Commitment & Consistency Principle
The "Foot-in-the-Door" Technique
Public & Active Commitments are Stronger
"Lowballing" Tactic (Warning, use Ethically)
Chapter 4: Following the Crowd (Social Proof)
Social Proof Basics
The Power of "Seeing Others”
When Social Proof is Strongest
The Dark Side of Social Proof (Important to be aware of)
Chapter 5: The Liking Principle (Friendship & Connection)
Attractiveness & Liking
Similarity & Liking
Familiarity & Liking (Mere Exposure Effect)
Compliments & Liking
Cooperation & Liking
Chapter 6: Trust the Expert (Authority Principle)
The Authority Principle
Symbols of Authority
Genuine Authority is Key (Ethical Use)
Chapter 7: The Last Chance (Scarcity Principle)
The Scarcity Principle
Reactance (The "Forbidden Fruit" Effect)
New Scarcity is More Powerful
Competition (Scarcity combined with Social Proof):